Rob was invaluable at a critical point for our business. He helped us prepare for a number of fundraising scenarios, after which we felt much more confident to tackle the task ahead.

If you don’t have in-house financial expertise I highly recommend Rob as a partner and advisor.

ABEL helped us prepare for a funding round.
They went way beyond the original scope (in a good way!). Instead of merely creating detailed and awesome multi-year forecasts of our SaaS business, they took on the role of CFO: helping with the investment pitch, screening of suitable investors, and much more. Since their involvement we say: who needs a CFO when you can have ABEL?

As our business grew, we struggled to forecast past 6 months due to the increasing complexity of our operation. Abel Finance was instrumental in helping build a finance planning system that fit the needs of our growing PR agency, moving away from guesstimates based on approximate data to an easy to use, highly accurate business health reporting system and forecasting process. Rob was especially patient in understanding the requirement of our business and finding solutions that fit our needs, helping us prepare for the next level!

I’ve created a very simple forecasting for my cash flow, following your advice. This is just amazing! I have a much better clarity on what’s ahead, and less stress too. Thank you so much for opening my eyes!!

I had a “deep dive” session with Rob and it was intense. Together we uncovered some really interesting information that was buried in the numbers. Now I have some clear insight into where the hidden costs are killing me and where there are pockets of profitability to be explored.

Thanks Rob